In a recent issue of SGB there was an article, “The Web’s Direct Effect on Consumers.”
It dealt with the impact on the internet in buying decisions regarding fitness equipment, and also appareal and footwear. Approximately 45% of those surveyed said they bought fitness related products over the Internet. That was a 7% increase [...]
Below is a question for a reader, and my response on what I consider a Walking, Jogging or Running Treadmill. It is important that you define your fitness goals and buy the proper treadmill. Too often people buy budget treadmills that are not adequate for their goals.
Hi. I am in the market for a treadmill [...]
ProForm treadmills are built by Icon Fitness, which is the same company that manufactures NordicTrack, Epic, Reebok, Weslo and several other brands. Icon is the biggest manufacturer of fitness equipment in the world. The runner up is not even close in volume.
I was out to the Icon corporate headquarters not long ago. In the past I [...]
If there is a new hot trend in treadmills, it is models equipped with TVs. This concept makes sense. Walking or running in place can be very boring. As hard as you try, you never get anywhere, and the scenery never changes. That is why you find rows of televisions in front of the treadmills [...]
During January treadmill manufacturers are scrambling to keep up with the onslaught of services issues and requests for repairs. And many drop the ball because they do not have adequate resources, and experienced staff to handle all of issues.
I just got an email from an owner of a Proform treadmill. There are some serious problems, and the treadmill is past the one year warranty coverage. They are asking what they should do, since they paid $1,000 for it.
There are two alternatives. They can pay to get it fixed, which may be very expensive, [...]
One of the most common complaints people have when they buy a treadmill online is with the delivery. All treadmill dealers that sell online, contract the delivery and fulfillment to third party companies. Here is what you need to we aware of:
It’s that time of year again when people are considering the perfect gift for Christmas. Having been the fitness equipment industry for a number of years, I am surprised how many people buy treadmills as a Christmas present. They may spend up to a few thousand dollars.
What makes giving a treadmill for the holidays is [...]
I was recently interviewed by Money Magazine. One of the questions was, in my opinion what did I consider the best treadmill value. My answer was, “It depends.”
It depends on a number of factors, which together will define the right treadmill for achieving your fitness goals. Here are the considerations:
Will you use the treadmill for [...]
I recently had the opportunity to go out to Logan, Utah and visit the Icon Fitness plant, where they build NordicTrack treadmills. Prior to my trip I had a rather negative view of Icon because of their budget models built under the Weslo, Image and ProForm name. I was surprised to find out that under the [...]